In addition to the thousands of national brand products we offer, we also carry our very own Private Label products to bring you great quality and even more savings all at the Best Prices Everyday!!!

Irresistibles

The Irresistibles brand offers consumers high-quality products, as well as exclusive items that are in line with market trends and consumer preferences. Special care is given to the ingredients and flavours. Our hard work is already paying off: the line of Irresistibles fat-free sorbets was honoured at the 2009 Canadian Grand Prix New Product Awards sponsored by the CCGD, as were our homemade breads in 2008. The Irresistibles brand also includes organic, health, gluten-free and certified peanut-free products.

Selection

Our second private label, Selection, consists of over 2,000 products that are comparable to, but cost less than, national brands. These products span all of the standard categories, and are based on eating habits and consumer needs. Many of our products are available in low-sodium or low-fat versions, or are trans fat-free or certified peanut-free. We also offer health and beauty products and have developed a line of eco-friendly products under this brand (eco).

Simply Kids

Available exclusively at our stores, Simply Kids offers great stuff for kids.  From baby oils to baby wipes, get National Brand quality for less.  You can also feel good about buying Simply Kids products. Simply Kids supports children's charities that promote children's health and well being, such as Kid's Help Phone and Sick Kid's Foundation.